Evergreen Content Posting with Category Queues
Being consistent is key to reaching big audiences and remaining relevant on social media. Repurposing previously posted content is a helpful tool for frequent posting. By categorizing content based on themes, you can create evergreen content buckets that enhance brand visibility and optimize your content strategy.
⭐️Why Is This Feature Beneficial To Your Company?
Easy Classification: This feature allows you to organize your content into categories. That way you can set specific posting times for each category, ensuring precise scheduling for targeted content.
Improved Consistency: The queue cycles through the categorized content, automatically filling your queue with pre-tagged posts that keep your timelines active. Helping you create a predictable brand presence online.
Hands-Off Approach: Breathe new life into old but valuable content, giving you time to focus on creating new ideas or managing new leads by letting your existing content work for you.
⭐️How To Use Evergreen Content Posting with Category Queues?
Navigate to the Social Planner inside the Marketing section, click +New Post then select Category Queue.
Select a category from the drop-down menu and enable Future Posting or Prioritize Content by checking the corresponding checkboxes.
Select the preferred Days and Times for your posts.
Review and edit the Media or Content of the posts as needed. Once satisfied click the Queue Post button to schedule them for the future.
The scheduled posts will ensure that even if you take a social media break, your brand stays present, consistent, and relevant. This allows you to pause or reactivate the categories however it best fits your current marketing strategy.
