Create Interactive Broadcasts That Convert Members Into Clients on Your Platform

We run communities for coaching, courses, and sales teams because live interaction builds trust, shortens sales cycles, and keeps members engaged. Hosting live sessions directly inside your community groups removes friction, centralizes content, and makes follow-up simple. This guide shows how to set up interactive broadcasts inside your community software, run them like a pro, and use built‑in features to convert members into clients.

Why run broadcasts inside the community instead of elsewhere

• Everything in one place. Members don’t need to juggle Zoom links, separate recordings, and multiple platforms.
• Built-in replays and comments. Live chat becomes post comments automatically so the conversation stays tied to the content.
• Simplified notifications. You can notify members with in-app and push alerts so attendance improves without extra emails.
• Less tech overhead. No extra streaming software or recurring fees for separate services when the platform includes meeting and streaming modes.
• More control over content organization. Broadcasts automatically post to channels inside the group, and you can move, edit, or download recordings later.

Common use cases where community broadcasts win

• Weekly coaching calls and Q&A sessions where members ask questions live.
• Course module walkthroughs with screen sharing and real-time feedback.
• Daily sales stand-ups or team huddles to align priorities and share wins.
• Live product demos or onboarding walkthroughs for new clients.
• Office hours or group coaching where the host toggles between presentation and open discussion.

Before you start: prepare the group and channels

Set up channels inside the group before going live. Think of channels as folders or topics where the recording and chat will live after the session. Example channel names:

• Announcements for one-way messages and important updates.
• Coaching Group — Week 1, Week 2 for course-specific sessions.
• Sales Standups for recurring team meetings.

When creating channels, be deliberate about visibility and permissions. Use announcement-only channels for sessions you want to limit to host content and open channels when you want two-way interaction.

How to start a live session step by step

1. Log into the platform, open memberships, select communities, choose the group, and enter the group space.
2. Click the Go Live button that appears in the group header.
3. Allow the browser to access your camera and microphone when prompted. The browser will ask for permission; accept both permissions so audio and video work.
4. Choose the channel to post your broadcast to using the dropdown. Select whether to Go live now or Schedule for later.
5. Add a clear title and a short description to help members understand the session outcome. Example title: Course Week 1: Sales Messaging Review. Example description: Bring your draft pitch. We’ll give feedback and create a messaging template you can use immediately.
6. Select broadcast mode. The two main options are Meeting Room and Streaming Software. We’ll cover both below.
7. Turn on camera and microphone and click Go live.

Meeting room mode: run interactive sessions (like Zoom)

Meeting room mode is ideal for coaching, Q&A, and collaborative sessions. It functions much like popular meeting tools but keeps everything inside the group.

• Real-time interaction. Attendees can unmute, enable webcams, use chat, react with emojis, and raise hands.
• Live chat becomes post comments. Messages sent during the session are stored with the recording so the entire conversation is searchable and permanent.
• Raise hand feature. Members can indicate they want to speak. Hosts see a raised-hand icon and can bring that person into the conversation.
• Views for focus. Toggle between speaker view to spotlight one person and gallery view to show everyone at once. Hosts can also pin themselves so the host remains visible for all participants.
• Screen sharing. Share a browser tab, a single window, or the entire screen for demos and presentations.
• Consent to recording. The platform prompts participants that the meeting is recorded. Participants must consent or leave the session.

Streaming software mode: use OBS-style setups

If you use third-party streaming tools for overlays, remote guests, or advanced production, the platform supports an ingest option. Instead of the browser meeting room, you configure your streaming software to push a live feed to the platform.

• Get the server URL and stream key from the platform settings and paste them into your streaming software settings.
• Run productions: multi-camera setups, branded overlays, lower thirds, and guest management are possible when you stream from external tools.
• Automatic posting: Once the streaming software sends the feed, the broadcast appears in the selected channel automatically.
• Use this option when: you need higher production value, external guests, or multi-scene control.

During the session: tools to increase engagement

Use these built-in features to make sessions interactive and to guide members toward conversion.

• Chat-to-comment continuity. Encourage members to ask questions in chat. Those messages will be preserved as comments under the post so follow-ups are easy.
• Use emojis. Quick reactions like thumbs up, heart, or clap make sessions feel dynamic without interrupting the flow.
• Raise hand to manage Q&A. Ask members to raise hands when they want to speak and call on one person at a time.
• Screen share templates and worksheets. Walk through templates live and drop a downloadable version into the post after the session.
• Record automatically. Keep replays for members who miss live sessions and for lead follow-up sequences.

After the session: manage the recording and follow up

Once you end the session, the recording is processed and becomes a post in the channel you selected. This turns the live moment into an evergreen asset.

• Edit the title and description to improve search and clarity after the session.
• Download the recording for backups or editing offline.
• Move the post to a different channel if the conversation is more appropriate for another topic or course module.
• Share the post link internally. Members can open the recording without extra noise from other group posts.
• Moderate or report any inappropriate content using the platform tools to keep the community safe.

Practical scripts and templates

Use short scripts to increase clarity and conversions during the session. Here are examples we use for different session types.

Coaching session intro

Hello everyone. Today we will review your messaging and leave with a clear structure you can use right away. If you have a draft, paste it in chat. Raise your hand when you want to speak and we will bring people up one at a time.

Course module start

Welcome to Week One. We will walk through the module deck. I will share my screen for the slides. If you want to pause at any time, raise your hand and we will address questions before moving on.

Sales standup prompt

Quick updates only. Share one win and one obstacle. If you need help, note it in chat and we will assign a follow-up action after the call.

Best practices to convert members into clients

• Promote the session inside the community. Post an announcement a day before and a reminder an hour before the session to increase attendance.
• Schedule recurring sessions. Predictable times increase commitment and make it easier to build habit-forming engagement.
• Use CTAs inside replays. Mention a next step during the broadcast and add a clear call to action in the post description so people watching later know how to take the next step.
• Leverage chat for soft conversions. Invite attendees to request a free review, book a call, or download a template during the session. The host or moderators can follow up directly in comments.
• Make replays useful. Edit or highlight timestamps if the platform allows, or add a short summary and action items in the post so replays are easy to consume.
• Measure engagement. Track attendance, chat activity, and replay views to identify content that moves people closer to purchase decisions.

Troubleshooting common problems

Problems happen. Here are quick checks to resolve the most common issues.

• No camera or mic: Verify browser permissions and refresh the page. Try another browser or restart the computer if permissions look correct but still fail.
• Poor audio quality: Use an external mic or headset. Move closer to the mic and mute other audio sources.
• Screen share not available: Ensure the browser version supports tab/window/screen sharing and that you selected the correct screen/tool when prompted.
• Recording not appearing: Allow a few minutes for processing and refresh the page. If it still fails, download the local copy if available and reupload.
• Members don’t receive notifications: Remind members to enable push notifications in the platform app and check device settings.

We can keep the session playing while members browse the group so they won’t lose the content while interacting with other posts.

Security, consent, and moderation

Protecting members and being transparent about recordings are essential. The platform prompts participants when a meeting is being recorded and asks for consent. Make it a habit to announce recording at the start of every session and remind members where the recording will be posted and who has access.

Use moderation tools to report or remove inappropriate content and to manage community standards. Assign moderators for larger groups so chats remain constructive and focused.

Pricing and value considerations

Bringing live sessions into the community reduces external software costs and simplifies workflows. Hosting inside the platform often means no additional monthly fees for meeting tools, fewer links to manage, and fewer points of failure. That translates into less time spent on tech and more time focusing on content and member outcomes.

Be transparent with members about any premium features or upgrades and avoid surprise fees. The real value comes from saving time, reducing technical friction, and keeping the member experience seamless.

Checklist before going live

• Confirm the correct channel and post visibility.
• Test camera, microphone, and internet speed.
• Upload any resources members will use during the session.
• Schedule the session and send a reminder announcement.
• Assign a moderator to manage chat and raised hands.
• Prepare a short CTA that moves attendees to the next step.

FAQ

How do I schedule a live session so members get notified?

Choose the channel and select the scheduling option when you start a broadcast. Add a clear title, description, and set the session time. Opt to notify members so the platform sends in-app and push notifications. Post an additional announcement a day before and an hour before the session to maximize attendance.

Can attendees join with their webcams and mics?

Yes. In meeting room mode, attendees can enable webcams and microphones to participate. They can also use the raise hand feature and chat for less intrusive interaction.

Will chat messages be saved with the recording?

Yes. Chat messages during the live session become comments under the recorded post so the entire conversation is preserved and searchable.

Can I use external streaming software for higher production value?

Yes. Use the streaming software mode, copy the server URL and stream key provided in the platform settings, and paste them into your streaming software. Start the broadcast from your software and the session will post to the selected channel.

How do I handle consent and recordings?

The platform prompts participants that the meeting is being recorded and asks them to consent. Announce recordings at the start of sessions and remind members where recordings will be posted and how they can download or request removal if necessary.

Can I move a recorded session to a different channel?

Yes. After the recording processes, you can edit the post and move it to another channel, change the title and description, or download the video for external editing and backup.

What should I do if attendees do not receive push notifications?

Ask members to enable notifications in the platform app and check their device settings for app notifications. Posting reminder announcements inside the group also helps reach members who miss push alerts.

Final notes and next steps

Hosting live, interactive broadcasts inside your community removes friction, centralizes content, and helps members move from passive followers to paying clients. Use meeting room mode for collaboration and Q&A and streaming software mode when you need higher production value. Keep sessions focused, announce recordings clearly, and use chat-to-comment continuity to preserve conversations.

If we need support setting up templates, organizing channels, or designing session workflows for better conversion, reach out to your customer success team. With a few simple steps you can turn every live session into an asset that builds trust and creates momentum for your business.